Thursday, August 11, 2011

Mosvold: A Norwegian Name for Quality in Ethiopia.The company was run by Mr. Torrey Mosvold, a versatile businessman in 1940s...


Mosvold: A Norwegian Name for Quality in Ethiopia.The company was run by Mr.


 Torrey Mosvold, a versatile businessman in 1940s...



Mosvold: A Norwegian Name for Quality in Ethiopia

The company was run by Mr. Torrey Mosvold, a versatile businessman whose family ran a major Shipping line in the southern part of Norway. In the late 1940s, he was approached by a representative from the Norwegian Lutheran Mission, an organization who had started deploying missionaries in Ethiopia. The mission representative  told of a country in need of investment and new businesses, with a huge potential. After thorough research, the Mosvold company decided to open a furniture outlet in Addis Ababa, and later expand into other businesses. The shop was to be located at Piazza, on what was then called Emperor Haile Selassie Avenue.....
READ MORE FROM THE BELOW LINK
http://www.norway.org.et/News_and_events/business/Mosvold-A-Norwegian-Name-for-Quality-in-Ethiopia/
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